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Solmentum completes solar projects for 1,000 customers

San Francisco-based solar power firm Solmentum has surpassed 5MW of sales to over 1,000 new customers in the 24 months since opening its doors. W

ith three California field offices, Solmentum is now one of California’s five largest residential solar companies in terms of monthly sales.

“Solmentum’s secret to success is identifying the thousands of homeowners who will actually benefit financially from solar, but have no idea their home qualifies,” said Jason Brown, CEO of Solmentum. “Solar only makes financial sense for some people, so we have developed strategies to hyper-target our marketing efforts.”

Solmentum sells metered electricity, just like a utility. This means homeowners get the benefits of solar without the upfront cost. Since many homes do not qualify, Solmentum supplements traditional marketing methods with hyper-targeted strategies, allowing the company to build long-term relationships with homeowners.

“Solmentum has hands down the most successful sales strategy out of all the residential solar companies I’ve seen, and they have 1,000 happy customers to prove it,” said Travis Bradford, founder of the Prometheus Institute and Solmentum advisory board member. “Solmentum finds the right customers and makes sure they understand their options and ultimately join the Solar Revolution.”

“The real secret is our people,” concluded Brown. “Solmentum is extremely selective in its hiring process and provides each employee with over 300 hours of training annually. Even though most of our employees are new to the solar industry, individuals who have exceptional integrity and confidence will do very well here.”

Solmentum sells residential solar electricity using a hyper-targeted marketing strategy. Founded in June 2009 with headquarters in San Francisco, the company has grown quickly to a staff of 40 at three offices throughout California.

By partnering with SunRun, the nation’s leading home solar company, Solmentum gives homeowners the benefits of solar without the upfront cost. Solmentum has sold over 5MW of systems to more than 1,000 happy homeowners.